SUBARU CANADA RECORDS BEST SEPTEMBER EVER
Canada NewsWire
MISSISSAUGA, ON, Oct. 5, 2026
- Subaru retails 7,468 units for best-ever September and second-best month in company history
- Crosstrek and Forester record their best September ever
- Subaru records best-ever third quarter, surpassing Q3 2025 by 35 per cent
- All four regions set new September sales records
MISSISSAUGA, ON, Oct. 5, 2026 /CNW/ -- Subaru Canada, Inc. (SCI) continued its record-setting sales pace in September, retailing 7,468 units for a 46.4 per cent increase over September 2025. The result marked the company's best September ever and its second-best month on record.
SCI also closed out its strongest third quarter ever, surpassing the same period last year by 35 per cent and the previous third-quarter record, set in 2021, by 19.9 per cent. Through the first nine months of 2026, Subaru has retailed 55,878 units, a 1.4 per cent increase over the same period last year.
Crosstrek and Forester both established new September sales records, with Crosstrek also recording its second-best month ever. Crosstrek, Forester, Outback and Solterra all surpassed their September 2025 results.
The strong September performance extended across the country. All four Subaru Canada regions recorded their best September ever, while the Eastern and Western regions each posted their second-best month on record. Year to date, Atlantic, Central and Western regions have improved on their 2025 results.
"September was an exceptional month for Subaru Canada and our dealer network, with record results across the country," said SCI Chairman, President and CEO, Yoichi Hori. "We thank our dealers and their teams for their continued dedication to our customers and for helping us achieve another important milestone."
September 2026
7,468 — Month's actual
5,101 — Previous year (same month)
2,367 — Difference
46.4% — MTD sales vs. STLY
55,878 — 2026 YTD
55,106 — 2025 YTD
772 — Difference
1.4% — YTD sales vs. STLY
20,962 — Q3 2026
35.0% — Current quarter sales vs. STLY
About Subaru Canada, Inc.
Subaru Canada, Inc. is a wholly-owned subsidiary of Subaru Corporation of Japan. Headquartered in Mississauga, Ont., the company markets and distributes Subaru vehicles, parts and accessories through a network of 96 authorized dealers across Canada. For more Canadian information, please visit www.subaru.ca or www.pr.subaru.ca or follow Subaru Canada on social media. For global news associated with our parent company, Subaru Corporation (SBR), please visit https://www.subaru.co.jp/en/news/.
SOURCE Subaru Canada Inc.

